Today’s healthcare system is in a period of transformation as the role of federal government in healthcare – as a payer, provider, regulator, and public health & life sciences provider – continues to evolve. Driven not only by a changing regulatory landscape, but also by increasing patient demand, shifting demographics, and advancing IT and medical technology, a new environment defined by metrics that place a premium on improved outcomes, low cost, and patient accessibility is emerging. As companies operate in this new environment, business leaders will face increasing pressure to fundamentally transform the way they approach both the federal healthcare market and commercial health markets. Companies with new, innovative solutions that combine technology with deep healthcare subject matter expertise will emerge as market leaders.
Avascent has broad experience helping companies navigate complex healthcare markets. The diversity of regulations, payment systems, business dynamics, and government responsibilities presents distinct challenges to companies operating across different healthcare systems and customers. Avascent supports leading healthcare equipment, technology, and service providers with healthcare market research, growth strategy development, tactical go-to-market and opportunity capture support, and healthcare transaction advisory. Ultimately, each of our engagements is focused on translating macro market trends, customer requirements, and competitive dynamics into sustainable growth strategies in this complex market.
Our areas of expertise include: